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Selling Your Services

Length: Half Day

Cost: $75.00 (per participant) 

Minimum # of Participants: 15

Maximum # of Participants: 30 

Course Description

This course reviews basic marketing concepts and the relationship between the promotional mix and personal selling. Participants will learn about the 6-Step Selling Cycle and how to target their sales efforts based on where the consumer is in the purchase decision.

Course Objectives

The participants will learn how to:

bullet Prepare a selling story using So What? Analysis™ and the two
shim keys of selling

bullet Use the 6-step Selling Cycle to create a Sales Call plan

Course Outline

bullet Selling Cycle

bullet So What? Analysis™

bullet 5-Step Sales Formula

bullet HPT Model